Our new brand is supported by values that are driving a new culture that has changed how we work together and engage with our customers.
A brand supported by a strong set of values
Our values are:
We believe in openness, honesty and integrity
We are passionate about customers, partners, employees and communities
We create leading returns for our shareholders
We embrace diversity and inclusion
We collaborate across teams
We get things done and enjoy doing it
We are driven by the desire to see the world work because we know that change is happening every day and technology is accelerating the pace of change.
As a business that has been in operation for the past 53 years, our mission is to ensure that we remain relevant, meeting the challenges that are faced by businesses and society today. We are driven by the desire to see the world work through our technology which is responsive, solves problems and brings progress for businesses. Our technology is backed by innovation and deep customer insights.
What's the new brand all about?
Our repositioning is not just about a new logo, but about who we are as a leader in the ICT industry. The corporate identity for our brand presents all our businesses as one. We are going into the market as one, under one corporate identity, under one logo. The one identity pulls us together and galvanizes us around the business as one.
Our logo design integrates technology into the name of the company. It is simple, unique, distinct and easily recognisable. It shows our passion, our heritage and commitment to delivering innovation that matters. We understand that moving individuals, businesses and society forward is purposeful work. That is why we constantly strive to deliver tailored technology solutions that are reliable, efficient and meaningful. At Altron, in partnership with customer and stakeholders, we are committed to making progress effortless.
We are a transformative brand driven by the desire to see the world work. We have a keen understanding of the world around us and at the heart of our purpose lies the desire to transform the lives of individuals, businesses and societies. We understand that change is a journey and that we need to take others along to achieve it. We commit ourselves to being as competent as possible and prove our worth through courageous acts that improve the world. We deliver consistent results.
Our brand captures the essence of who we are: a technology company that is there when it matters.