Big Data addresses information from many internal and external sources such as transactional data, social media, sensors and mobile devices. Therefore, you need to be able to leverage this data to adapt your products, services and strategies to better meet end-customer needs, to optimise their operations and infrastructure, and to discover new sources of revenue.
We can assist you to tame the ‘Four Vs’ of Big Data, namely volume, which could be described as the ‘big’ in Big Data, and it’s fast growing in size; velocity, which is all about how quickly it is generated and consumed; variety, because Big Data comes from many sources, including enterprise systems, social media and smart devices; and veracity, ensuring that the Big Data is truthful and accurate.