JSE listed Allied Electronics Corporation Limited (Altron) today announced the appointment of Collin Govender and Zipporah Maubane as Group Executive: Shared Services and Group Executive: Marketing, PR and Corporate Communications, respectively.Both individuals have proven track records within their respective areas of expertise and bring a wealth of experience to the group.Govender was previously Vice President for Sales and Service Management at T-Systems and during his 17 years with the group he held a number of senior executive positions.His appointment gives effect to Altrons stated intent to develop and implement a shared services model across the Altron group. To this end, Govender will drive the operating model to ensure efficiencies, cost savings, reduced support service costs and improved alignment.Govender studied BSc Computer Science at the University of KwaZulu-Natal, and completed an MDP at Unisa and an executive programme from Harvard Business School.Maubane was formerly the Head of Communications and Sustainability for Coca-Cola, overseeing 18 southern and east African markets over the past six years. Prior to joining Coca-Cola, she was the Brand Marketing Manager for Sasol Oil. In addition to a BA degree from the University of Limpopo and various marketing qualifications, including having completed the Bain & Company Executive Leadership Programme, Maubane brings more than 20 years experience in brand marketing and communications to her new position. She will take executive responsibility for influencing and executing Altrons strategy by ensuring integration across internal communications, consumer affairs, brand, PR and stakeholder relations.According to Mteto Nyati, Altron Chief Executive, the appointment of both Govender and Maubane is another step in Altrons transition to a focused information technology and telecommunications solutions provider.These appointments are in line with our priorities as a group to aggressively drive cost efficiencies through a leaner and more focused group; to improve profitability and accelerate growth; to ensure brand alignment across the group; and to revitalise Altrons image and build a trusted ICT brand that is in line with the new direction that we are taking as a business, he said.